Spa Billboard Conceptualization

    In my college course, we studied how to use art to promote stores and companies in any field that they operate by presenting its purpose for existing. I picked a spa business and emphasized the positive vibes of being away from work and home. When you are utilizing the spa, a customer will feel at peace and not far from nature. I came up with the slogan, "The place that activates relaxation." I photoshopped and pieced together everything.

Decorating Boring Annual Reports

    I chose to redecorate the annual report of an organization that specializes in disabilities and neurodivergent people. I feel like a lot of people don't know enough about Autism and Asperger's Syndrome. It's fascinating and disturbing how some cultures revere and others demonize these individuals. I am lucky to have been born in Canada where all energy and walks of life are respected but there are still groups of people that are clueless and fearful. I hope there is a world in the future that accepts and lets the neurodivergent be themselves. Where no one is afraid of them. Where no one's mindset shifts negatively just because someone is different. Where they are not automatically targeted for abuse. 

I highly respect foundations like St. Amant and Asperger Manitoba so I tried to bling out their boring pdf with some artsy vectors. Captivating illustrations make reading long paragraphs fun and then the information that it holds is more easily digested.