Showing posts with label Gestalt. Show all posts
Showing posts with label Gestalt. Show all posts

Monday, December 12, 2022

The Gestalt Principles in Design

    Gestaltism was founded in the early 20th century by a group of psychologists. The Gestalt Principles describes how humans group similar objects, recognize patterns, and simplify complex images. These principles are divided up into five categories: proximity, similarity, continuity, connectedness, and closure. Artists and Designers of all types use it to organize content and make it appealing. It's also great for building logos.
    For this topic's assignment I had to take an object and simplify it. Breaking it down to abstract lines and shapes. This project was fun and stimulating! I will definitely use this method in the future to make logos and banners in business cards and websites.
    I stuck with my ladderback chair image and deconstructed it: