Branding a Product to Market it

    For my final assignment in my branding and marketing design lesson I chose a 2L Sweet Tea liquid I named Josh's Sweet Tea...In honor of my first love, southern sweet tea. That stuff is so yummy and addicting! I can drink that stuff every day. McDonald's Sweet Tea is the main inspiration. It actually does contain a subtle amount of Black Orange Pekoe. I created the brown gradient abstract brain illustration and the 3D juice box with the logo picture of a little purple brain. It's really fun to create 3D illustrations in Adobe Illustrator. I made a marketing package complete with an envelope and business card design.